The elements of a good logo versus a great logo are: Color. Good has color. Great has a simple color, one or two primary colors. Pastels may be pleasing and work for a good logo. Great logos have color with depth. A great logo needs a color that stands out. Art. A goodContinue Reading
As a web designer, your website is the single most deadly tool in your marketing arsenal. Here is your chance to really make an impression on visitors to your site by using it as an example of how well you do your job. In addition to making choices about choosingContinue Reading
Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, SEO, email, and other websites to connect with current and prospective customers. While traditional marketing might exist in print ads, phone communication, or physical marketing, digitalContinue Reading
